Project Initiation

May 12, 2025
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What is Project Initiation?

Project initiation is the first phase in the project management lifecycle where an idea is evaluated, defined, and formally approved to begin as a project. During this stage, project sponsors make key decisions to determine whether the project is viable and aligned with business goals. It involves identifying the project’s purpose, setting initial objectives, assessing feasibility, and assigning initial resources. Formal approval typically results in creating a project charter or similar document that outlines high-level information and authorizes the project to proceed.

This phase lays the foundation for all future project work. Without a strong initiation process, projects may suffer from unclear objectives, poor planning, or a lack of stakeholder support. It ensures that everyone involved understands the project’s value, scope, and direction from the start.

Key Points

  • Project initiation sets the groundwork for planning and execution.
  • It includes identifying stakeholders, setting goals, and defining the project’s scope at a high level.
  • The project team often completes a business case or feasibility study to support the project’s value and priority.
  • The result is usually a project charter or other formal document authorizing the project.
  • Proper initiation reduces the risk of failure by ensuring alignment with strategic objectives.

Related Terms

  • The project charter is a key output of this phase and serves as the official document authorizing the project’s start.
  • A feasibility study is often conducted during this stage to assess whether the project is realistic and worthwhile.
  • Identifying and engaging stakeholders is a central activity during initiation to ensure support and clear communication.
  • This phase begins the project lifecycle, so it is essential to start the process with clear direction and purpose.
  • A well-prepared business case supports the need for the project and outlines its expected benefits.

Project Initiation: Example

A company needs a new internal software system to improve workflow efficiency. Subsequently, during project initiation, leadership reviews the business case, conducts a feasibility study, and identifies key stakeholders. After gaining executive approval, the project sponsor creates a charter to define objectives, assign a project manager, and allocate initial funding. Consequently, the project is now ready to move into detailed planning.

Project Initiation: Best Practices

  • Clearly define the problem or opportunity the project addresses.
  • Involve key stakeholders early to gather input and secure buy-in.
  • Use a structured process to evaluate feasibility and strategic alignment.
  • Document decisions and approvals in a formal project charter.
  • Ensure that the project’s goals and success criteria are measurable and realistic.

Additional Resources

Project Initiation - Practical Project Initiation: A Handbook with Tools (Best Practices)     Project Initiation - Project Initiation Documentation A Complete Guide - 2020 Edition

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